Dogs NSW magazine and website - DOGS NSWDOGS NSW is Australia's largest association for breeders and owners of pedigree dogs.

The DOGS NSW member magazine, with a monthly print run of 10,000 copies, is the largest circulating purebred dog title in Australia. The magazine and association website were relaunched with a completely new approach to re-engage members and increase advertising revenue.

Member retention has improved significantly and advertising revenue is up 200%. In 2009 the magazine was awarded Best Magazine Relaunch - Runner-up at Publishers Australia's illustrious Bell Awards for showing it had made a major contribution to DOGS NSW member retention results.

Mahlab Media also produces a range of communications for DOGS NSW including subscription campaigns, posters and brochures.